Privacy Policy

Privacy Policy

Effective Date: February 2, 2024
Last Updated: [October 11, 2025]

At Maroc in Mode (MIM), accessible from https://mim.org.ma, we are committed to protecting your privacy and ensuring the security of your personal data in accordance with the EU General Data Protection Regulation (GDPR) and other applicable data protection laws.

This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or interact with our services.

1. Data Controller

Maroc in Mode (MIM) is the Data Controller responsible for your personal data.
Address: 92, Boulevard Moulay Rachid, Casablanca, Morocco
Email: communication@mim.org.ma

2. Information We Collect

We may collect and process the following categories of data:

• Personal Identification Information: Name, email address, phone number, company name, and other details you voluntarily provide (e.g., during event registration, newsletter sign-up, or inquiry forms).
• Usage Data: Information about how you use our website, including your IP address, browser type, device information, and pages visited.
• Cookies and Tracking Technologies: Data collected through cookies to analyze website performance and improve user experience.

3. Legal Basis for Processing

Under GDPR, we rely on the following lawful bases for processing your personal data:

• Consent: When you voluntarily provide information or agree to receive marketing communications.
• Contractual Necessity: When processing is required to provide event registration, bookings, or related services.
• Legitimate Interests: For improving our website, preventing fraud, and ensuring network security.
• Legal Obligation: When required to comply with applicable laws or legal processes.

4. How We Use Your Information

Your personal data may be used for the following purposes:

• To manage event registrations, bookings, and participation in MIM exhibitions.
• To respond to inquiries and provide customer support.
• To improve website functionality, user experience, and services.
• To send marketing communications (emails, newsletters, or WhatsApp messages) — only with your explicit consent.
• To comply with legal obligations and enforce our terms and policies.

5. Data Sharing and Transfers

We do not sell your personal data. However, we may share information with:

• Authorized Service Providers: Trusted third parties that assist with website hosting, event organization, or marketing activities, bound by confidentiality agreements.
• Legal Authorities: When required by law or necessary to protect our rights or user safety.

If data is transferred outside the European Economic Area (EEA), we ensure adequate safeguards such as EU Standard Contractual Clauses to protect your data.

6. Cookies Policy

Cookies are small text files stored on your device. We use them to:

• Remember user preferences and settings.
• Understand how you interact with our site and improve content.
• Analyze website traffic and performance.

You can manage or disable cookies through your browser settings. However, some features of the website may not function properly if cookies are disabled.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy — or as required by law. Once data is no longer needed, it will be securely deleted or anonymized.

8. Your Data Protection Rights

Under the GDPR, you have the following rights:

• Right of Access: Request a copy of your personal data.
• Right to Rectification: Correct inaccurate or incomplete data.
• Right to Erasure (“Right to be Forgotten”): Request deletion of your data in certain circumstances.
• Right to Restrict Processing: Limit how we use your data.
• Right to Data Portability: Receive your data in a structured, commonly used format.
• Right to Object: Object to processing based on legitimate interests or direct marketing.
• Right to Withdraw Consent: Withdraw consent for communications at any time.

To exercise these rights, please contact us at communication@mim.org.ma.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. However, no online system is completely secure, and we cannot guarantee absolute protection.

10. Third-Party Links

Our website may include links to external websites (e.g., partners or sponsors). We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review their privacy policies before providing any personal information.

11. Updates to This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or business changes. Updated versions will be posted on this page with a revised “Effective Date.”

12. Contact Us

If you have any questions or concerns regarding this Privacy Policy or your data rights, please contact:

Maroc in Mode (MIM)
📧 Email: communication@mim.org.ma
🏢 Address: 92, Boulevard Moulay Rachid, Casablanca, Morocco